Digital Signs

Digital Menu Boards and ROI: Finding the break-even point for digital signage in foodservice

If you’re looking to understand the business case for digital signage in restaurants, look no further. In “Digital Menu Boards and ROI,” the staff of Digital Signage Today digs deep into real-world deployments to find out how quickly restaurants can expect to recoup their investment – and benefit from both hard and soft profits going forward.

Topics covered in this exclusive report include:

Sales uplift versus margin per transaction

Branding, market share, operational improvement and other “soft ROIs”

Real-world costs saved by migrating away from print signage

The impact of nutritional labeling laws

Digital signage as a tool to move high-margin product

Best practices for digital menu board content

What is the “magic number” – the percentage of influence digital signage has on restaurant sales? What is the break-even point for digital menu boards? Find out in this report at: http://www.networldalliance.com/inc/sdetail/8587/10133

Digital Signs in Restaurants

Displays (regular televisions or flat screens) can be easily deployed in restaurants using existing wired or wireless networks. Day-to-day administration can be handled by most anyone on staff. Diners are accustomed to watching screens in these settings. To learn more about StrandVision’s digital signs, visit www.StrandVision.com.

About Mike

Mike is president of StrandVision Digital Signage. He has a wealth of Business Marketing experience with over 11 years in electronic digital signage and 13 years in bar coding with his previously sold company StrandWare.
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