Digital Signage Network

Wayfinding Is Not Signage

Even though signage plays an important role in wayfinding, the process doesn’t rely exclusively on signs. The term “wayfinding” was first used in 1960 by architect Kevin Lynch in The Image of the City, where he referred to maps, street numbers, directional signs and other elements as “way-finding” devices. This narrow description may explain the current misunderstanding that wayfinding is essentially the same as “signage.” The two terms are not synonymous. Signmakers deal with designing, fabricating and installing signs. However, wayfinding used to navigate unfamiliar environments, doesn’t rely exclusively on signs. To read more of this article byJohn Muhlhausen, visit SignWeb at:

Easy-to-set-up Digital Signage Network

It’s really easy to set up a digital signage network with StrandVision’s easy-to-setup and easy-to-update Web-based patent-pending service, which enables administrators and authorized users to use standard Internet-connected personal computers with Windows or Unix/Linux-based operating systems to maintain and quickly distribute text messages and graphics, including advertisements and video content, national and local weather and news, and other information of interest. Please visit to learn more about setting up a digital signage network.

About Mike

Mike is president of StrandVision Digital Signage. He has a wealth of Business Marketing experience with over 11 years in electronic digital signage and 13 years in bar coding with his previously sold company StrandWare.
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