Digital Signage

NRF 2012: Digital in-store media called to deliver, Pt. II (Commentary)

This two-part summary of the National Retail Federation January 2012 “Retail’s BIG Show” trade show and conference is through the lens of the value and directions of digital in-store and dynamic place-based media to improving the success of brands and retailers. While the marquee theme of the event was “Engage and Evolve,” the three retail industry priorities of “technology,” “engagement” and “talent” were reflected by many exhibitors, retail sector briefing reports and in conference sessions. Sections in this article include:

  •  •The National Retail Federation (NRF) – Event perspectives
  •  •Retail and technology
  •  •Engagement – “Bricks, Clicks and Picks”
  •  •Digital In-Store
  •  •Analytics & In-Store Media
  •  •Storytelling
  •  •Talent
  •  •Outlook

To read more of Lyle Bunn’s Part II Commentary, please visit: http://www.digitalsignagetoday.com/article/189728/NRF-2012-Digital-in-store-media-called-to-deliver-Pt-II-Commentary

Digital Signage – No matter which way you use it

No matter which way you use it, StrandVision Digital Signage will help your company’s profit margin with its patented Internet Digital Signage that is used around the world for large and small business marketing and employee communication. StrandVision guides you through the entire process and provides paid for and Free Digital Signage Software, Digital Signage Networks and other Digital Signage Solutions for many companies around the world in many digital signage industries. Drop by www.StrandVision.com or call us at 715-235-7446 (SIGN). Let’s get your digital signage up and running in 2012.

About Mike

Mike is president of StrandVision Digital Signage. He has a wealth of Business Marketing experience with over 11 years in electronic digital signage and 13 years in bar coding with his previously sold company StrandWare.
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