Corporate Communications – British local governments enlist digital out-of-home
Battered by cutbacks, the public sector in the UK is finding digital out-of-home media a cost-effective way of communicating with the public. In Scotland, for example, marketing firm Kommando and communications agency Story used the wearable screens of Kommando’s Nomadix Screenwalkers in a government-funded campaign to demonstrate the benefits of insulation. At the entrances of shopping centres, the Screenwalkers attracted attention in several ways: playing TV ads for Home Energy Scotland, inviting consumers to a booth where they could discuss the issues, and even showing passers-by how heat is lost from their bodies via a thermal imaging camera. The Kommando team also employed Apple iPads to give demonstrations of how insulation works and to collect contact details. To read more, visit:http://www.screenmediamag.com/screenmedianews/4094-corporate-communications-british-local-governments-enlist-digital-out-of-home
Setting your StrandVision Digital Signage as a Favorite, Bookmark or Home Page
Lots of StrandVision customers make their StrandVision Digital Signage a Favorite, Bookmark or the default Home Page for employee communication. It’s a great way to passively communicate and turn all your office PCs into free digital signage players. Give us a call at 715-235-7447 (SIGN) or visit www.StrandVision.com to hear how easy it is to use our digital signage software to set this up.