German soccer stadium adds digital signage
The Mercedes-Benz Arena in Stuttgart, Germany, is home for the VfB Stuttgart soccer team of Germany’s top professional league, the Bundesliga — and as part of a recent modernization, VfB Stuttgart is now using a combination of IPTV and digital signage as a flexible information system for the stadium.
More than 105 LCD flat screens have been installed in the 21 business boxes, event boxes, the Fan-Treff meeting point and in the large Soccer Lounge. Initially, a pure IPTV television system was required to transmit the stadium’s internal live broadcast signals and also external television programs in HD and SD on the displays. In addition, the screens needed to be able to show digital signage, i.e. advertising, information and sponsorship content, as the demands placed on the screen output vary greatly depending on the event.
To read more: visit: http://www.digitalsignagetoday.com/article/192193/German-soccer-stadium-adds-digital-signage?utm_source=NetWorld%20Alliance&utm_medium=email&utm_campaign=EMNA_DST_03282012
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