Digital Signage – Industry

Panasonic LED Signs Beam Data to Phones

I’m not sure I understand this one but I ran across an article by IDG News Service called “Panasonic LED signs beam data to phones 5 meters away” that’s clearly related to digital signage. It outlines a new technology that beams coded information to smartphones’ cameras that can direct people to advertisements and information sites. The article compares the new technology to QR codes but notes that it can cover a much longer distance.

Check it out.

About Mike

Mike is president of StrandVision Digital Signage. He has a wealth of Business Marketing experience with over 11 years in electronic digital signage and 13 years in bar coding with his previously sold company StrandWare.
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